Program Director

 

 

 

Yaonan Lin

 

 

Address

Fu Jen Catholic University, No.510, Zhongzheng Rd.,Xinzhuang Dist., New Taipei City 24205, Taiwan (R.O.C.)

Telephone

886-2-29052355

Fax

886-2-29052182

E-mail

065999@mail.fju.edu.tw

Education

DBA, Golden Gate University, San Francisco, CA, 01/2002-05/2005

    Major: Marketing (Graduate School of Business Administration)

MBA, University of Massachusetts, Boston, MA

               Major: International Business Administration (Graduate School of Business Administration), 09/2000-12/2001

MS, Fu Jen Catholic University, Taipei, Taiwan, 09/1997-06/1999       

Major: Organizational Behavior (Department of Applied Psychology)

BA, Fu Jen Catholic University, Taipei, Taiwan, 09/1993-06/1997

Major: Applied Psychology (Department of Applied Psychology)

Minor: Business Administration

Work Experience

                                                  2013-Present  Director, Master in Global Entrepreneurial Management, Fu Jen Catholic University

2011-Present  Associate Professor, Department of Business Administration, Fu Jen Catholic University

2009-Present  Deputy Secretary General, Chinese Creativity Association

2008-2010    Assistant Professor, Department of Business Administration, Fu Jen Catholic University

2005-2008    Assistant Professor, Department of Business Administration, Lunghwa University of Science and Technology

    Publications

I. Journal Papers

1.     Yu-Lin Chang, Hsueh-Chih Chen, Yin-Hsia Chen, Fa-Chung Chiu, Yaonan Lin, Man-Chen Wang & Hong-Wen Lin. ‟ Nurture of futures imagination and creative talent in senior high school”. Journal of Chinese Creativity. Vol. 4. No. 1. March 2013. pp. 73-97.

2.     Fa-Chung Chiu, Hsueh-Chih Chen, Yaonan Lin & Priscilla L.-P. Tu. ‟The Exploratory on the Construct of Imagination”. Bulletin of Educational Psychology. Vol. 44. No. 2. April 2012. pp. 389-410 (TSSCI).

3.     Yaonan Lin, Chi-Chung Chu & Shu-Yu Lin. ‟The Relationships among Humor Styles, Group Conflict, and Group Cohesion”. Journal of Chinese Creativity. Vol. 3. No. 1. March 2012. pp. 71-92.

4.     Yaonan Lin, Yu-Shan Tsao & Shih-Chi Yeh. ‟Effects of Self-construct on Perceived Justice under Service Recovery- The Moderating Effect of Emotion”. Journal of Customer Satisfaction. Vol. 8. No. 1. March 2012. pp. 87-114.

5.     Yaonan Lin. ‟The Scale Development of Taiwanese Materialism”. Psychological Testing. Vol. 59. No. 1. March 2012. pp. 103-129 (TSSCI).

6.     Yaonan Lin & Chih-Chung Chu. ‟The Relationships among Frontline Worker’Sense of Humor, Emotional Labor, Self-efficiency, and Relationship Quality”. Chung Hua Journal of Management. Vol. 12. No. 3. December 2011. pp. 1-20.

7.     Yaonan Lin & Yi-Fang Chen. ‟The relationships among female workers’Gelotophobia, Sense of humor, Self- Esteem and Relationship Quality”. Journal of Data Analysis. Vol. 6. No. 5. October 2011. pp. 31-56.

8.     Yaonan Lin, Yu-Shan Tsao & Yi-Chung Lin. ‟The Impacts of Humorous Advertising and Message Framing on the Advertising Preference- The Moderating Effect on Fear Appeal”. Fu Jen Management Review. Vol. 18. No. 3. August 2011. pp. 19-49.

9.     Ching-Yi Lai & Yaonan Lin. ‟An exploratory study of female creative workers’ vocational development”. Journal of Chinese Creativity. Vol. 1. No. 2. September 2010. pp. 5-15.

10.   Yaonan Lin, Chyi-Lun Chiou & Chia-Ying Lin. ‟The Relationships among Costume Innovativeness, Materialism, Costume Self-Confidence, and Price sensitivity”. Journal of Chinese Creativity. Vol.1. No. 2. September 2010. pp. 97-118.

11.   Yaonan Lin. ‟The Relationships among Service Quality, Experiential Value, Relationship Quality, and Customer Loyalty”. Journal of Fu Hsing Kang. September 2010. pp. 103-124.

12.   Yaonan Lin. ‟Measurement of Frontline Workers' Sense of Humor in the Food and Beverage Industry”. Journal of Tourism and Leisure Studies. Vol. 16. No. 2. October 2010. pp. 139-164 (TSSCI).

13.   Yaonan Lin, Po-Yu Chen & Chieh-Chung Lin. ‟The Impact of Humorous and Comparative Advertising on the Advertising Attitudes – The Moderating Effect of Advertising Appeals”. Vanung Commercial Journal. Vol.15. July 2010. pp. 213-232.

14.   Ta-Kuang Hsu, Rong-Lin Wu & Yaonan Lin. ‟The Exploratory Study of Taiwanese

15.   Psychological Impacts on Tourists from Mainland China”.  Fu Jen Journal of Human Ecology . Vol. 16. No. 1. May 2010. pp.  1-24.

16.   Yaonan Lin, Ching- Yi Lai. & Lai C.Y.. ‟A Study of the Attitudes of Chinese Consumers to Aesthetic Product Designs”. International Journal of Management. Vol. 27. No. 1. April 2010. pp.177-184.

17.   Jen-Ho Chang, Hsueh-Chih Chen, Chih-Chun Hsu & Yaonan Lin. ‟A Study of Team Creativity Process of High School Students in Taiwan – The Impact of the Team Climate and Team Diversity on Team Creativity”. Journal of Education & Psychology. Vol. 32. No. 4. December 2009. pp.  73-97 (TSSCI).

II. Conference Papers

1.     Yaonan Lin & Te-Han Pan. ‟The Impact of Organizational Cynicism 's Pho-Phi-K at Style on deviance behavior”. 2013 Business and Management Conference. Taipei. Taiwan. LungHwa University of Science and Technology. May 31. 2013. pp. 9.

2.     Yaonan Lin & Wan-Ling Liu. ‟The Impact of Negative Appeals and Humor Appeals on the Political Advertising Effectiveness – The Moderating Effects of Argument Quality”. 2013 Business and Management Conference. Taipei. Taiwan. Lung Hwa University of Science and Technology. May 31. 2013. pp. 46.

3.     Yaonan Lin & En-Ping Zhou. ‟The Impacts of PhoPhiKat on Workplace Relationship Quality and Workplace Bullying”. 2012 Chinese Association of Business and Management Technology. Taipei. Taiwan. Lung Hwa University of Science and Technology. November 9. 2012. pp. 58-59.

4.     Yaonan Lin, Chia-Chen Lu & En-Ping Zhou. ‟The Impact of Sex Appeals and Humorous Advertising on the Advertising Effectiveness - The Moderating Effect of Gender Differences”. 2012 Chinese Association of Business and Management Technology. Taipei. Taiwan. Lung Hwa University of Science and Technology. November 9. 2012. pp. 40-41.

5.     Yaonan Lin & I-Ling Ou. ‟The impact of Negative Appeals and Humor Appeals on the Political Advertising Effectiveness – The Moderating Effects of Political Involvement”. The 2012 Conference on Cross-Strait Trade and Management. Taipei. Taiwan. November 6. 2012.

6.     Tun-Chih Kou, Chiou-Fong Wei, Yaonan Lin & Heng-Choon Lay. ‟The Impact of Marketing Innovation Strategies in Taiwan’s Electronic Industries”. Global Business and Technology Association’s Fourteenth Annual International Conference. New York. U.S.A. July 10. 2012.

7.     Yaonan Lin, En-Ping Zhou, Chi-Chun Chu & Hsueh-Chih Chen. ‟The Impacts of Gelotophobia, Gelotophilia, and Katagelasticism on Workplace Relationship Quality and Workplace Bullying”. Poland. June 25. 2012. pp.132.

8.     Yaonan Lin, Chih-Chung Chu & Pei-Ling Lin. ‟The Impacts of Humorous Advertising and Fear Appeals on the Advertising Attitudes - The Moderating Effects of Regulatory Focus”. Global Business & Technology Association’s Thirteenth Annual International Conference. Turkey. July 12. 2011.

9.     Yaonan Lin, Ruan-Chieh Liu & Chih-chung Chu. ‟The Relationships among Gelotophobia, Humor, Self-esteem, Playfulness, and Innovative Behaviors”. Global Business & Technology Association’s Thirteenth Annual International Conference. July 12. 2011. pp.542-549.